Apple CEO Tim Cook: fake news kill people’s minds

Tim Cook, the Chief Executive Officer of Apple Inc., has called for the technology companies and national governments to fights against the public misinformation, saying that fake news are “killing people’s minds.” Increasingly more corporations have implemented various algorithms aiming at detecting and eradicating the false news, especially in the aftermath of the US election campaign, informs The Telegraph.

tim cook fake news

Apple CEO Tim Cook (pic: wikimedia)

Cook explained that tech giants must developed advanced tools to help reduce the flow of false information across the social networks, but without infringing the freedom of expression.

“We are going through a period when, unfortunately, the winners are those who invest their time in getting a large number of clicks but without telling the truth. It’s killing people’s minds in a way,” said the CEO of Apple Inc.

He also added that is imperative for companies to come together and join their efforts for curbing the fake news phenomenon. “We must act without stepping on the freedom of speech and of the press, but we must help the reader as well. There are too many amongst us who complain and yet do not know what to do,” said Tim Cook.
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Apple’s boss explained that the campaign to eliminate fake news will help improve quality journalism. “The outcome of that is that truthful, reliable, non-sensational, deep news outlets will win.” “The current boost of false news is a short-term thing. I do not think people want that,” concluded Cook.

The US President Donald Trump benefited the most from the fake news that succeeded in destroying the image of his Democratic rival Hillary Clinton.
Photo credit: By Valery Marchive [CC BY-SA 2.0], via Wikimedia Commons

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